HORSHAM, PA — Mentholatum® is commemorating its 135th anniversary, marking over a century of dedication to enhancing health and wellness. Since its founding in 1889, the company has grown from a small operation into a global leader in personal care, renowned for its innovative and trusted products.
This year, Mentholatum® celebrates this milestone with a series of exciting new product launches, underscoring its ongoing commitment to innovation. Among these is the Rohto® Dual Light Relief Eye Drops, set to debut in 2024. This product offers dual lubrication to shield eyes from UV and Blue Light damage, showcasing advanced technology in eye care.
The Oxy® Acne Care line has been revitalized with a new look and two additions: Oxy® Body Wash and Sensitive Pads. These innovations reflect Mentholatum®’s focus on providing effective acne solutions for teens.
Emphasizing natural wellness, the new Mentholatum® All Natural Vapor Rub offers a natural alternative for cough relief, aligning with modern preferences for clean health products.
Adding to its portfolio, the Softlips® Naturals Medicated Lip Balm provides soothing relief using natural ingredients, delivering a premium lip care experience.
Another breakthrough is the Mentholatum® Heel Revival Cream, which uses patented technology to penetrate deeply and treat fungal infections, offering restorative care for feet.
“As we celebrate 135 years, we reflect on our achievements and look forward to the future,” said Hiroshi Mori, President of The Mentholatum® US Company. “Our latest innovations and commitment to consumer well-being highlight our ongoing mission to provide effective health solutions.”
Mentholatum® continues to lead the way in personal care, blending tradition with cutting-edge innovation to meet the evolving needs of consumers worldwide.
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