EXTON, PA — Citadel Credit Union is doubling down and strengthening its commitment to the communities it serves across several counties including Chester, Bucks, Delaware, Montgomery, Lancaster, and Philadelphia through continuous community endeavors.
For the second year running, Citadel has been honored as the “Best Credit Union” in Montgomery County on Montco Happenings’ 2023 Happening List, as well as through the Daily Local News’ 2023 Best of Chester County Reader’s Choice award. These awards are a testament to the high regard and esteem the local residents have for the credit union. Citadel’s employees have not gone unnoticed either, receiving multiple times the recognition of VISTA Today’s Millennial Superstars 40 Under 40 awards.
In an impressive display of corporate responsibility, Citadel formalized its corporate giving and volunteer program, Citadel Cares, in July 2023. It committed a remarkable $2 million over the next four years, logging 700 hours of volunteerism by its employees. This program aims to empower and support the needy across the Greater Philadelphia area in pivotal areas such as Education & Youth Prosperity, Health & Wellness, Building & Development, and Food Security. Citadel Cares operates under a philosophy of “Building Strength Together” through donations, grants, volunteerism, donation drives, and sponsorships of charitable events.
Among the notable philanthropic efforts of Citadel in 2023 were substantial donations including $292,000 to the Children’s Hospital of Philadelphia’s Cancer Center, $60,000 in grants through the Citadel Heart of Learning program, and over $37,000 to United Way, among others.
In the education sector, Citadel’s Heart of Learning Award program, which recognizes exceptional local teachers, remains a significant initiative. Since its inception 23 years ago, more than 400 teachers have been honored and over $410,000 has been awarded in teacher grants.
Bill Brown, President and CEO of Citadel Credit Union, expressed satisfaction with the credit union’s efforts toward growth and stability as well as its concerted attempt to enhance its presence in their served communities. “Our focus in 2024 is to be accessible, affordable, and convenient for the people of Southeast Pennsylvania while continuing our longstanding commitments to corporate responsibility and building financial strength in our communities,” he said.
Citadel’s financial growth and stability are evident, with assets increasing by $228 million to $5.8 billion in 2023. Citadel’s consistent strong deposit and loan growth reflect its enduring financial health and stability.
In the digital space, Citadel upgraded its Online & Mobile Banking platform in May 2023, introducing features such as customized dashboards, free credit score monitoring, and financial wellness tools. Citadel also enhanced its virtual assistant capabilities, reducing call volumes, wait times, and allowing Citadel employees to spend more time with members who have more complex requests.
Moreover, in 2023, Citadel expanded its focus on financial wellness and security resources for its members and the community. It created a new hub that consolidated educational content, providing essential financial literacy for individuals to learn crucial financial skills such as building a budget, managing debt, and running a business.
In a world fraught with security threats and financial challenges, Citadel remains steadfast in its mission to provide the tools, resources, and guidance to help its members thrive.
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