Chester County News and Community Website
KING OF PRUSSIA, PA — Vertex Inc. (NASDAQ: VERX) has released findings from its summer consumer tax survey, showing a shift in consumer behavior that is reshaping the retail calendar. …
Vertex Survey Reveals Summer Shopping Surge Redefining Peak Retail Seasons Read More
LITITZ, PA — Listrak has released its H2 2025 Retail Outlook Reports, offering fashion, beauty, and general retail brands a data-driven playbook to navigate a complex consumer environment heading into the …
Listrak’s H2 2025 Retail Outlook Highlights Key Consumer Trends and Strategic Retail Tactics Read More
MALVERN, PA — B2B marketers navigating rising costs and elusive ROI now have a new guide to tackle their challenges. “Brand Gravity: How to Create Magnetic Pull in the Age …
Upcoming Book “Brand Gravity” Redefines Strategies for Modern B2B Marketers Read More
PENNSBURG, PA — Best Bev has shed light on the critical role of color psychology in can sleeve manufacturing, emphasizing how strategic color choices can shape consumer perceptions and strengthen …
Best Bev Highlights the Impact of Color Psychology in Can Sleeve Design Read More
PHILADELPHIA, PA — The PennEnvironment Research & Policy Center has launched its latest edition of the Fixed for the Holidays shopping guide, aimed at encouraging consumers to choose refurbished electronics …
PennEnvironment Releases Holiday Guide Promoting Refurbished Electronics Read More
PHILADELPHIA, PA — Garden Media Group has launched its twenty-fourth annual Garden Trends Report, titled “Nature’s Renaissance,” offering a glimpse into the future of gardening and consumer habits. This year’s report …
Garden Media Group Unveils 2025 Garden Trends Report: Nature’s Renaissance Read More
HARRISBURG, PA — Attorney General Michelle Henry has introduced a new complaint form for Pennsylvanians experiencing airline travel issues such as flight delays, cancellations, or boarding problems. This initiative responds …
Pennsylvania Attorney General Launches New Airline Complaint Form Read More
HARRISBURG, PA — Pennsylvania Attorney General Michelle Henry has issued an urgent advisory to consumers in light of the recent bankruptcy filing by Red Lobster and the accompanying wave of …
Red Lobster Bankruptcy: Pennsylvania Consumers Advised to Act Swiftly Read More
Social media platforms have become a critical tool for businesses conducting consumer research. With over 3.8 billion people actively using social media worldwide, it’s no surprise that corporations like Coca-Cola, …
Social Media: Revolutionizing Business Consumer Research Read More
Let’s embark on a journey into the mind of the consumer, a place as mysterious as the Bermuda Triangle and as unpredictable as a toddler with a tambourine. Welcome aboard, …
Decoding the Consumer: Navigating the Mysterious Seas of Consumer Behavior Read More