HORSHAM, PA — In a delightful blend of breakfast and rewards, Thomas’, the producer of America’s favorite English muffins, is serving up a new incentive for its fans. The company has launched a sweepstakes and loyalty program titled ‘Muffin’ But Possibilities,’ offering customers a chance to win an array of prizes, including a $10,000 kitchen nook makeover.
Known for their iconic Nooks & Crannies texture, Thomas’ English Muffins have long been a staple in American kitchens. With a range of unique flavors from Cinnamon Raisin to Sourdough, these muffins offer a versatile base for all manner of culinary creations. Now, the brand is giving back to its loyal customers by rewarding them for their love of these delicious breakfast treats.
Running from March 1 through May 31, ‘Muffin’ But Possibilities’ allows customers to earn loyalty points with every purchase of Thomas’ English Muffins. Participants can then redeem these points for exclusive merchandise, including Thomas’ mugs, blankets, and even English Muffin-shaped slippers. To participate, customers simply need to submit proof of purchase via the program’s microsite.
“As a brand, we believe that breakfast should be a celebration of endless varieties and possibilities,” said Janice Wisniewski, Brand Manager for Thomas’. “With ‘Muffin’ But Possibilities,’ we aim to make it easier for our fans to savor special moments in the morning, slow down, and appreciate the goodness of Thomas’.”
The sweepstakes element of the program offers a chance to win one of five kitchen nook makeovers worth $10,000 each. This prize aligns with the brand’s mission to enhance breakfast experiences, providing fans with a dream space to enjoy their morning meal.
Customers earn five points for every purchase of Thomas’ Original English Muffins. Meanwhile, buying any flavor variety – such as Buttermilk, Light Multi-Grain, Blueberry, and others – will score 10 points. The more muffins purchased, the greater the potential rewards.
Thomas’ has been a household name since 1880 when Samuel Bath Thomas introduced his original English Muffin to New York City. The secret griddle baking process he used resulted in the famous Nooks & Crannies texture that sets Thomas’ muffins apart. Since then, the company has expanded into bagels and breakfast breads, becoming the number one seller of both English muffins and grocery bagels in the U.S.
‘Muffin’ But Possibilities’ is set to add an extra dash of joy to breakfast routines across the country. By rewarding loyal customers and offering exciting prizes, Thomas’ continues to show its commitment to enhancing the breakfast experience and brightening fans’ mornings. For more information on the sweepstakes and loyalty program, visit MuffinButPossibilities.com.
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