PHILADELPHIA, PA — PrimoHoagies will cut the price of its Primo Size Hoagies to $10 on Thursday, Aug. 13, offering members of its loyalty program a one-day discount at participating locations nationwide as families head into the back-to-school season.
The promotion is available only to PrimoPerks members who order through the PrimoHoagies mobile app or online and enter the promotional code TEN. The offer excludes third-party delivery services and cannot be combined with other discounts.
Participation may vary by location.
The Philadelphia-founded sandwich chain is positioning the promotion around a period when families face back-to-school shopping, fall activities and other seasonal expenses.
“Back-to-school season can be a busy time for families, and we’re looking to make mealtime easier while delivering great value to our guests,” Madalyn Weintraub, vice president of marketing at PrimoHoagies, said.
The discount applies to Primo Size Hoagies, including the chain’s Chicken Caesar Hoagie, a limited-time menu item made with a chicken cutlet, romaine lettuce, Caesar dressing, Romano cheese and black pepper.
Customers must be enrolled in PrimoPerks before using the offer. The promotion is valid only on Aug. 13.
PrimoHoagies was founded in South Philadelphia more than 30 years ago and has since expanded its restaurant network beyond the Philadelphia region.
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