COLMAR, PA — Dorman Products, Inc. (NASDAQ: DORM), a leading supplier in the automotive aftermarket industry, announced this week the release of its fifth volume of the OE FIX™ Guide. The latest edition of this award-winning publication showcases the company’s most innovative automotive repair solutions, designed to expedite and enhance the work of mechanics.
The 32-page magazine is the latest in a series that has been lauded by the Content Marketing Institute and Auto Care Association, with the previous editions winning the Automotive Communications Award for the best industry print publication for two consecutive years.
Steve Gisondi, Dorman’s VP of Marketing, commented on the anticipation surrounding the new release: “We have heard from auto service centers around North America who read and enjoyed the OE FIX Guide and have been looking forward to this latest edition.”
The OE FIX Guide offers an in-depth look at Dorman’s repair solutions, providing detailed descriptions of the products and recounting the stories behind the brand that has been trusted by mechanics for over a century.
Dorman’s OE FIX parts are engineered to outperform original equipment manufacturer (OEM) replacements. Some products are reimagined to enhance reliability, with modifications such as using stronger materials or incorporating protective features. Others are designed to simplify service, enabling technicians to work faster and reduce costs for their customers. These improvements can range from modified components for quicker installation to more precise replacements for specific failure-prone parts – a cost-effective alternative when dealerships only offer pricier larger assemblies.
The fifth edition of the guide spotlights several Dorman OE FIX solutions, including:
- More durable camshaft phasers and variable valve timing solenoids.
- Upgraded intake manifold components for the Chevrolet Cruze and Sonic.
- Innovative exhaust manifold replacements and repair kits.
- Patented, time-saving, and sturdier shift cable ends for Toyota vehicles.
- Enhanced control arms for select Tesla cars and SUVs.
The OE FIX Guide is now available to repair shops and parts stores throughout North America. For immediate online access and to delve deeper into the world of Dorman OE FIX products, visit DormanProducts.com/OEFIX.
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