BLUE BELL, PA — BrightView Holdings, Inc. (NYSE: BV), a leading landscaping services company, recently announced a strategic partnership with Red Wing Shoe Company. This collaboration is designed to provide over 18,000 BrightView team members with high-quality footwear, addressing the myriad of environmental hazards encountered on landscaping job sites.
Landscaping, by its nature, involves a variety of tasks that can expose workers to potential injuries from slips, trips, falls, and other job-related hazards. Recognizing this, BrightView’s decision to equip its workforce with durable and protective footwear from Red Wing Shoes marks a significant step towards minimizing these risks. Red Wing Shoes, a company with a storied reputation for producing sturdy and reliable boots, is aligned with BrightView’s mission to ensure the safety and well-being of its employees.
Amanda Orders, Executive Vice President and Chief Human Resources Officer at BrightView, highlighted the importance of this partnership, “Our collaboration with Red Wing Shoes reflects our dedication to providing our team members with the best personal protective equipment (PPE) to perform their jobs safely and effectively.” This initiative not only aims to protect employees from workplace hazards but also to empower them to deliver superior service to clients with added confidence and comfort.
The provision of premium quality boots to BrightView’s crew and field team members underscores the company’s broader strategy to invest in its human capital. This approach not only enhances safety standards but also contributes to creating a more engaged and productive workforce. As Orders notes, equipping employees with the right tools and protection is integral to fostering a culture of safety and excellence within the organization.
Tito Warren, President, Global Industrial at Red Wing Shoe Co., expressed enthusiasm about the partnership, “At Red Wing Shoes, we share BrightView’s commitment to prioritizing safety in the workplace.” Warren’s statement underscores the shared values between the two companies and their collective focus on safeguarding employees across industries.
This partnership arrives at a time when workplace safety, particularly in physically demanding industries such as landscaping, is increasingly under the spotlight. By taking proactive steps to address the safety needs of its workforce, BrightView not only sets a precedent for the industry but also highlights the critical role of PPE in preventing workplace injuries.
As BrightView continues to implement measures aimed at enhancing the safety and professional development of its team members, the partnership with Red Wing Shoes represents a key component of its strategy. Through this collaboration, BrightView reinforces its position as a leader in the landscaping industry, committed to the health and safety of its employees and the quality of service delivered to clients.
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