Hydrolyzed Whey Protein Market: Booming Growth Predicted, Projected to Reach US$ 8,175.5M by 2033

protein shake© Motortion from Getty Images Pro / Canva

Health and fitness have become critical concerns for people across the globe. As a result, the demand for dietary supplements that can enhance one’s fitness and health has surged. Among the various supplements available in the market, hydrolyzed whey protein has gained immense popularity due to its high-quality protein content, easy absorption, and numerous health benefits. The hydrolyzed whey protein market is expected to see rapid growth in the coming years. According to market research, the global hydrolyzed whey protein market is set to reach US$ 8,175.5 million by 2033, with a compound annual growth rate (CAGR) of 5.6% from 2023 to 2033.

Key Takeaways

  • India: The hydrolyzed whey protein market in India is expected to grow by a CAGR of 4.5% by 2033. The Indian market is driven by increasing health consciousness among the population and rising demand for fitness supplements. The growth of the Indian market is also attributed to the increasing number of gyms and health clubs across the country, which is creating a demand for hydrolyzed whey protein supplements among fitness enthusiasts.
  • United Kingdom: The hydrolyzed whey protein market in the United Kingdom is estimated to grow at a CAGR of 3.3% by 2033. The UK market is driven by the growing emphasis on sports nutrition and a preference for protein-rich dietary supplements. The increasing number of fitness centers and health clubs across the country is also creating demand for hydrolyzed whey protein supplements among people who are involved in sports and fitness activities.
  • China: The hydrolyzed whey protein market in China is expected to grow rapidly, with a CAGR of 5.4% by 2033. The Chinese market is driven by several factors, including the rising fitness culture, higher disposable incomes, and increasing knowledge among consumers about the benefits of protein supplements. Additionally, China’s rapidly growing e-commerce market and the increasing number of health food stores are also creating demand for hydrolyzed whey protein supplements.
  • Australia: The hydrolyzed whey protein market in Australia is expected to grow modestly, with a CAGR of 0.9% by 2033. The growth of the Australian market is attributed to the gradual transition to healthy lifestyles and growing emphasis on sports and fitness activities. However, the market growth is limited due to the high cost of hydrolyzed whey protein supplements in the country.
  • Japan: The hydrolyzed whey protein market in Japan is estimated to grow at a CAGR of 3.4% by 2033. The growth of the Japanese market is driven by the aging population, which is increasingly looking for protein supplements to preserve muscular health and general well-being. The growing demand for protein supplements among health-conscious consumers is also driving the market growth in Japan.

The Competitive Landscape of Hydrolyzed Whey Protein

The hydrolyzed whey protein industry has witnessed a surge in demand, leading to intensified competition among market players. Glanbia plc, Hilmar Ingredients, Arla Foods, Davisco Foods International, and Fonterra Co-operative Group emerge as the key international competitors in this space. These industry leaders boast strong market presence and expansive distribution networks, enabling them to cater to a diverse consumer base effectively.

Glanbia plc

Glanbia plc is a global nutrition company that produces a range of hydrolyzed whey protein products. The company has a broad distribution network that serves customers in more than 100 countries. In addition, Glanbia plc invests heavily in research and development to create new products and improve existing ones. The company’s focus on innovation and customer satisfaction has made it a leading player in the hydrolyzed whey protein market.

Hilmar Ingredients

Hilmar Ingredients is another major player in the hydrolyzed whey protein industry. The company is known for its high-quality whey protein products that cater to a diverse consumer base. Hilmar Ingredients places a lot of emphasis on customer needs and works closely with them to create customized products. Furthermore, Hilmar Ingredients has a robust global supply chain that enables it to provide its products to customers worldwide.

Arla Foods

Arla Foods is a Danish dairy company that produces hydrolyzed whey protein as well as various other dairy products. The company’s focus on sustainability and environmental responsibility has made it a trusted brand among consumers. Arla Foods also invests heavily in research and development to create innovative products that meet the changing needs of its customers. With its strong brand image and commitment to quality, Arla Foods is a tough competitor in the hydrolyzed whey protein market.

Davisco Foods International

Davisco Foods International is a leading supplier of hydrolyzed whey protein in North America. The company produces high-quality products that are used in sports nutrition, weight management, and other sectors. Davisco Foods International’s state-of-the-art production facilities and experienced team of experts have enabled it to produce superior products that meet the highest standards of quality and safety.

Fonterra Co-operative Group

Fonterra Co-operative Group is a New Zealand-based dairy company that is one of the largest suppliers of hydrolyzed whey protein in the world. The company’s focus on innovation and sustainability has helped it create a strong brand image. Fonterra Co-operative Group also has an extensive global distribution network that enables it to deliver its products to customers worldwide. With its commitment to quality and customer satisfaction, Fonterra Co-operative Group is a tough competitor in the hydrolyzed whey protein market.

Spotlight on Recent Developments

Among a multitude of options, hydrolyzed whey protein products are gaining popularity due to their faster absorption and superior quality. Manufacturers in the dairy industry understand the potential of this market and are introducing innovative products to cater to the needs of this niche. We’ll take a closer look at recent developments in advanced hydrolyzed whey protein products, including mergers, acquisitions, and expansions.

Saputo Inc.’s acquisition of Dairy Crest Group P.L.C. marked a notable development in the dairy industry. The UK-based company has been producing award-winning dairy products, including brands like Cathedral City and Country Life. The acquisition is expected to expand Saputo Inc.’s global reach and strengthen its presence in the European market. It also offers a platform for introducing its line of advanced whey protein products to a wider customer base.

Expansion is also a crucial strategy in catering to the growing demand for advanced hydrolyzed whey protein products. Glanbia Nutritionals, a leading provider of cheese and whey products, has taken a significant step towards expansion by acquiring the Milk Specialties Global (MSG) facility in St. Johns, Michigan. The acquisition aims to increase Glanbia’s production of high-quality whey and custom cheese products and provide a better platform for their advanced whey protein products.

In addition to expansion, R&D efforts are also underway to develop innovative products that offer superior bioavailability. Glanbia Nutritionals has recently launched a new product line called Hydrovon Plus, comprising of hydrolyzed whey protein and hydrolyzed whey peptides that are designed to be rapidly absorbed by the body. The product has demonstrated higher bioavailability compared to other hydrolyzed whey protein products, indicating superior muscle recovery and development results.

Another recent development in the hydrolyzed whey protein product market is Glanbia’s commissioning of the joint-venture MWC’s dairy processing facility in Michigan. The former dairy plant will manufacture various premium block cheeses and value-added whey products for both domestic and global markets. MWC plans to conduct commissioning activities over the next eight months, and when fully operational, the facility could process up to 3.6 million liters of milk per day, indicating a significant opportunity for advanced whey protein product lines.

The Power of Hydrolyzed Whey Protein

After analyzing the market, it has become evident that hydrolyzed whey protein offers many benefits to those seeking better health and fitness. The amino acids in hydrolyzed whey protein help to boost metabolism, repair cells, and build muscles. Additionally, its high-quality protein content makes it ideal for consumption by athletes or individuals looking to gain muscle mass. If you are looking for a dietary supplement that can significantly improve your fitness and health at the same time, hydrolyzed whey protein is an excellent option for you. Try including it as part of your daily diet routine to see the positive results it can bring. Taking all this into consideration, start stocking up on quality hydrolyzed whey protein from reliable brands today and reap the rewards of a healthier you.

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