Chester County News and Community Website
WILMINGTON, DE — LinkedIn generated higher advertising returns and larger deals than Google in a Factors.ai analysis of B2B marketing activity, with the study also finding that buyer engagement often …
LinkedIn Outpaces Google in Factors.ai B2B Ad Study Read More
PHILADELPHIA, PA — Enradius says it has compiled a location-verified audience of more than 1 million cannabis consumers across Pennsylvania, Maryland, and Delaware, highlighting how marketers are increasingly using geolocation …
Enradius Builds 1 Million-Device Cannabis Audience for Advertisers Read More
FOLSOM, PA — VPS Agency, LLC has launched a marketing service focused on improving small businesses’ visibility in Google Maps and Google Business Profile listings, targeting a growing area of …
Local Search Competition Intensifies as New Service Targets Google Maps Visibility Read More
PHILADELPHIA, PA — Xumo is making a data-driven case that the first screen viewers see when they turn on their televisions may now be the most powerful real estate in …
Why Streaming Home Screens Are Becoming the Most Valuable Ad Space on TV Read More
HARRISBURG, PA — A bipartisan coalition of 35 state and territorial attorneys general is pressing Meta to rein in what they describe as a surge of deceptive, AI-generated weight-loss advertising …
AI Weight-Loss Ads Spark Nationwide Crackdown Call on Meta Enforcement Read More
PHILADELPHIA, PA — Twin Flame Visions, an independent platform offering spiritual readings and development services, is reporting a sharp rise in user engagement and advertising performance, an early indicator that …
Clicks Surge Past 7.5% as Twin Flame Visions Gains Digital Momentum Read More