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Consumer theory

Vanguard
Business

Vanguard Survey Reveals Americans’ Focus on Emergency Savings Amid Challenges

June 14, 2025June 13, 2025 - by Timothy Alexander

VALLEY FORGE, PA — A new consumer survey by Vanguard reveals that 71% of Americans are planning to prioritize emergency savings this summer, reflecting a rising focus on financial flexibility. …

Vanguard Survey Reveals Americans’ Focus on Emergency Savings Amid Challenges Read More

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