PHILADELPHIA, PA — The Philadelphia Eagles have signed a multi-year partnership with Tyson Foods, naming the food company the Official Nugget of the Philadelphia Eagles. The collaboration will bring a new fan-focused product to market: Eagles-shaped chicken nuggets, available in co-branded packaging at participating Philadelphia-area retailers.
As part of the agreement, Tyson will also engage fans through Eagles-themed sweepstakes during the season, with prizes including autographed merchandise, exclusive meet-and-greets, and behind-the-scenes tours of Lincoln Financial Field.
“We’re thrilled to welcome Tyson Foods as the Official Nugget of the Philadelphia Eagles,” said Brian Napoli, senior vice president of corporate partnerships for the team. “Tyson Foods is a world-class brand that values hard work, quality ingredients, and a commitment to serving the community. We look forward to all the exciting things this partnership has to offer, including the new Eagles-shaped chicken nuggets, which will serve as the perfect addition for every Eagles party this season.”
Tyson, a national leader in protein-based foods, already has a presence at Lincoln Financial Field, where its chicken tender products are sold at concessions. Under the new agreement, the brand will expand its visibility with LED signage inside the stadium and features across Eagles digital and social media channels.
“Tyson Foods is excited to team up with the Philadelphia Eagles to bring this exclusive product to their dedicated fans,” said Kristina Lambert, chief growth officer at Tyson Foods. “The Eagles-shaped chicken nuggets, created especially for Eagles fans, are a fun and delicious way to celebrate the team. Whether tailgating or cheering from home, we look forward to being a part of their game day traditions.”
The partnership strengthens Tyson’s foothold in sports marketing while giving Eagles fans a new way to incorporate the team into their game-day rituals.
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