PHILADELPHIA, PA — A new powerhouse in beverage manufacturing has been born. Three leading independent breweries—Bald Birds Brewing Co. (Jersey Shore, PA), Two Roads Brewing (Stratford, CT), and Yards Brewing Co. (Philadelphia, PA)—have launched B3 Beverage Company, a collaborative venture designed to set new standards in contract beverage production. Combining over a century of brewing experience, this strategic alliance seeks to meet growing demand for high-quality, scalable beverage manufacturing solutions across the U.S. and international markets.
A Shared Vision for Innovation
B3 Beverage Company is poised to serve an array of brands, spanning beer, ready-to-drink (RTD) beverages, seltzers, sodas, canned cocktails, and beyond. Each of the founding breweries will retain independent leadership, continue operating their taprooms, and nurture their proprietary brands, while pooling resources under the B3 umbrella to expand contract production and drive innovation.
Joe Feerrar, Founder of Bald Birds and CEO of B3 Beverage Co., sees significant potential in the venture. “We recognized a substantial opportunity in today’s shifting beverage landscape,” he said. “When the Two Roads and Yards teams saw the potential, they also got excited about leveraging our respective strengths. We’re confident that the fusion of time-tested leadership and next-gen execution will position B3 to become one of the most trusted partners in beverage manufacturing.”
Strengths That Complement
Each brewing partner brings unique expertise and capabilities to the table, positioning B3 as a force for growth and innovation in the beverage space. Bald Birds Brewing Co., established as a contract production specialist, operates a 150,000-square-foot facility capable of producing over one million cases of beverages annually. Two Roads Brewing, renowned for its pioneering spirit, excels in creating award-winning non-alcoholic brews and other innovative products. Meanwhile, Yards Brewing, a 30-year staple in Philadelphia’s craft beer scene, combines legacy brewing excellence with proven experience in contract partnerships.
“The opportunity to share resources and best practices with seasoned, growth-oriented, quality-obsessed brewers we’ve long admired comes at the perfect time,” said Brad Hittle, CEO of Two Roads. “B3 enables us to serve and grow our contract customers the right way, while maintaining the needed focus on our strong brands and distributor relationships.”
Yards CEO Trevor Prichett emphasized the partnership’s adaptive potential, especially in today’s competitive brewing climate. “Our collective capabilities allow us to offer turnkey solutions for other craft brewers, ensuring consistent, high-quality products at competitive prices without the need for new capital investment,” he said.
Industry-Defining Collaboration
Beyond their collective production capacity, B3 is championed by industry heavyweights like Phil Markowski, Two Roads’ renowned brewmaster, and Tom Kehoe, Founder and brewer at Yards. Their expertise strengthens the company’s product development capabilities, equipping B3 to tackle new markets and beverage categories with confidence.
Kehoe highlighted the benefits for Yards’ own brands, sharing, “Our collective sales and marketing resources and complementary distribution footprints can help us find more growth in new geographies.”
Looking Ahead
B3 Beverage Company represents a bold step in redefining beverage manufacturing in the East Coast corridor, prioritizing innovation, quality, and collaboration. By combining complementary strengths and decades of expertise, the alliance is well-positioned to serve expanding markets and foster the growth of its contract partners.
This partnership not only signals a new chapter for the founding breweries but also a major leap forward for the beverage manufacturing industry. With its focus on scalable production, creative collaboration, and unwavering quality, B3 Beverage Company promises to set an industry benchmark for years to come.
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