CONSHOHOCKEN, PA — Boomi™ has named Diane Fanelli as its new Chief Revenue Officer, tasking the veteran technology executive with leading the company’s global revenue organization and advancing its go-to-market strategy. She will report directly to Boomi Chairman and CEO Steve Lucas.
With more than three decades of experience in enterprise technology, Fanelli brings a track record of scaling global operations and fostering customer success across some of the industry’s most prominent organizations. She previously held senior leadership positions at Citrix and SAP, where she guided international sales teams and led strategic initiatives across North America, Europe, and Asia Pacific. Most recently, she served as Chief Operating Officer at iCIMS, overseeing revenue operations and enterprise strategy.
“Boomi’s enterprise integration and automation suite has positioned us to best serve the largest organizations in the world, delivering the industry’s leading AI-driven results,” said Lucas. “Diane’s scale and experience will accelerate that mission, helping us continue to expand globally and drive measurable outcomes for our customers.”
Fanelli’s appointment comes as Boomi continues to extend its footprint in cloud-based integration and automation, an increasingly critical space as enterprises adopt AI-driven technologies. Her leadership will focus on strengthening customer partnerships, optimizing global sales performance, and expanding Boomi’s reach into new markets.
“Joining Boomi at this pivotal moment presents an incredible opportunity to shape how enterprises connect, automate, and activate,” Fanelli said. “As organizations embrace agentic AI, Boomi is uniquely positioned to deliver measurable impact through its unified platform. I look forward to partnering with our customers and teams worldwide to advance growth and unlock new value.”
Fanelli’s addition to Boomi’s executive team demonstrates the company’s focus on scaling global operations while deepening its leadership in data integration, automation, and AI enablement for enterprise clients worldwide.
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