DOUGLASSVILLE, PA — American Crane & Equipment Corporation has launched Always Lifting, a new video podcast hosted by CEO Karen Norheim that explores leadership, innovation, wellness, and personal growth through candid conversations with thought leaders and changemakers.
Described as both motivational and reflective, Always Lifting offers audiences insight into how curiosity, resilience, and storytelling drive success. Each episode features in-depth discussions on topics ranging from leadership philosophies to the challenges of building strong organizations and communities.
“What does it mean to lift?” Norheim asks in the show’s introduction. “Whether it’s lifting people, ideas, communities, or ourselves, these conversations are designed to expand perspectives and inspire growth.”
The series aims to connect with business leaders, entrepreneurs, makers, and lifelong learners by offering actionable perspectives on how to lead with integrity and adaptability in a changing world.
Always Lifting is available now on major podcast platforms and on YouTube, where Norheim continues to highlight voices shaping the future of leadership and industry.
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