PAOLI, PA — The 18th Annual Barricade Go Topless Day® has set new milestones, uniting Jeep enthusiasts worldwide for a day of outdoor adventure and philanthropy. Held on May 17th, the event featured approximately 500 gatherings across all 50 states and 7 countries, with more than 63,000 Jeeps taking to the roads and trails in celebration.
Since 2019, Go Topless Day® has raised over $1 million for charities, aided by Barricade’s commitment to matching donations up to $500 per event. This year’s event continued to exemplify the Jeep community’s dedication to giving back, as participants paired festivities with impactful activities such as beach clean-ups, parades, trail rides, and fundraisers.
What began in 2008 as a small gathering at a local farm stand has grown into an international movement. Each May, Jeep owners shed their vehicle tops to celebrate adventure, the outdoors, and a sense of shared purpose.
“Go Topless Day has grown beyond our wildest expectations,” said Steven Voudouris, founder, president, and CEO of Barricade and Turn5, Inc. “It’s not just a celebration of the Jeep lifestyle; it’s a celebration of the incredible sense of community that brings us all together. The passion and generosity of the Jeep community in supporting these causes is inspiring. Together, we’re driving more than just Jeeps — we’re driving real change for those in need.”
The success of this year’s Go Topless Day® reaffirms its standing as a remarkable gathering of Jeep enthusiasts committed to fun and philanthropy, helping make a meaningful difference across the globe.
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