Archer and rpmAUM Announce Strategic Partnership


BERWYN, PA — Archer, a technology and services innovator for the investment management industry, and rpmAUM™, a provider of custom product, brand, and distribution solutions for investment managers, announced a strategic partnership. The partnership will provide investment managers with a complete set of services, including consultative review on product, operating model, and distribution capabilities, to ensure best in class strategy and tactics for product launches and throughout the business lifecycle.

Archer, named 2020 Best Outsourcing Provider to the Buy Side by WatersTechnology, provides technology-enabled services and robust industry connections for asset managers seeking efficient product launches and scalability. The rpmAUM team includes notable industry veterans with significant practitioner experience and business intelligence designed to support critical decisions, address challenges, and seize opportunities.

Both Archer and rpmAUM have deep experience working with a variety of organizations, from boutique firms to large global asset managers. The partnership unites their expertise to help investment managers increase operational speed and efficiency, build market presence, grow distribution, and drive profitable results.

“As Archer has helped managers increase revenues through product and channel growth over the years, we have identified the best practices that can have an outsized impact on their success,” said Bryan J. Dori, President and CEO of Archer. “Managers can harness this knowledge by working with Archer and rpmAUM to quickly launch products and expand into new markets with scalable operations and a customized go-to-market strategy.”

“In a hypercompetitive market, asset managers are increasingly focused on better ways to promote investment capabilities and benefit from proven approaches to plan and execute for greater success,” said Russell Parker, CIMA®, Founder and CEO of rpmAUM. “The pairing of Archer and rpmAUM provides an expanded set of outsourced solutions that ultimately delivers clients a competitive advantage.”

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