Alden Investment Group Announces Partnership with Adi Dassler International Family Office

Alden Investment Group

WAYNE, PA — Julian “Brad” Bradham and Allen Johnson founded ADIFO in 2020, a multifamily office catering to high net worth and ultra-high net worth families. The company was founded with a deep-seated partnership with the Dassler family who have provided family office services exclusively to their family since the inception of ADIDAS by Adi Dassler.

In late 2020, Alden and ADIFO began discussions of how they could work together to support the needs of their clients. Brad Bradham, founding partner and CEO of ADIFO, said they decided to partner with Alden once they realized, “Alden was both user-friendly, business-centric, and offered a positive client experience.” Today, as a broker/dealer for ADIFO, Alden services ADIFO offices in Tampa, Miami, and Atlanta.

Allen Johnson, founding partner of ADIFO, discussed the ease of working with Alden during their onboarding over the last few months. “Getting set-up and registered with Alden’s broker/dealer to transition our clients has been the easiest and most stress-free process I’ve ever experienced after 35 years in the industry. I’ve been through several broker/dealer changes in the past, but I’ve never seen anything like this. Alden’s team took the time to know our business and products and customize their approach. They’re on top of everything and are very aware of what we’re looking to achieve. They make it easy.”

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Looking forward into the remainder of 2021, Brad Bradham is pleased with the benefits Alden Investment Group has to offer ADIFO as they move full speed ahead. “We have a partner to provide a broader array of products to meet our clients’ needs from a service perspective, make it easier to run our business, and provide more investment opportunities.”

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