L2 Capital Unveils Exciting Acquisition: Open World, Inc.

L2 Capital Partners

DEVON, PA — L2 Capital announced the acquisition of Open World, Inc., a full-service live-event production and promotion company specializing in family-friendly educational entertainment. Open World currently tours Brick Fest Live, which will join L2 Capital’s primary touring property, Jurassic Quest, acquired in 2019.

Open World events bring a fresh perspective to family-friendly experiences by providing a variety of interactive exhibits and activities that help children grow through creative play. Open World shows provide ample space for children to walk through exhibits, actively engage in hands-on activities, and enjoy time with family. Attendees are typically families with children between the age of 6 to 12. Founded in 2012, Open World has produced over 100 events in venues across the United States and also sells licensed LEGO® merchandise at each of its brick-themed events, as well as through various e-commerce channels. The Company continually adds new activities, concepts, and attractions to its shows, creating one of the most unique family entertainment events on the market.

“I am thrilled to join the L2 team,” said Open World founder Chad Collins. “I’m looking forward to being part of a dynamic lineup to build a truly global entertainment platform together.”

L2 Capital Partner Lorin Cassidy Wolfe concurred, saying, “The aim with our first acquisition, Jurassic Quest, back in 2019 was to begin building the leading family entertainment touring company. With the addition of Open World’s existing and planned concepts, we will grow our national presence and offer a diversified portfolio of content to families seeking experiential entertainment.”

“We are absolutely thrilled to welcome the Open World team,” says Jeff Munn, CEO of Jurassic Quest, who will oversee world-wide operations and growth efforts across the expanded portfolio. “We look forward to accelerating their touring presence, while maximizing our collective potential by bringing our experienced teams together as we build an entertainment platform that continues to bring joy to countless families around the world.”

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