West Chester-Based Charcuterie Business, Olive & Meadow, Surpasses 500 Orders in First Six Months

Olive & Meadow

WEST CHESTER, PA — Ariel LeVasseur was always the one to bring a charcuterie board to parties. Her boards became so popular that people begged her to sell custom boards. In November 2021, she officially launched Olive & Meadow.

Olive & Meadow is a one-stop-shop for all charcuterie needs, offering charcuterie boards, event options and workshops. With a kitchen at the Artisan Exchange in West Chester, PA, the company services customers at the Exchange and delivers to customers in the Greater Philadelphia area and in Cape May and its neighboring towns.

“I’ve always had a passion for entertaining and bringing people together with food,” said LeVasseur. “When the pandemic hit and we all were stuck inside, I wanted to bring my passion to others. Growing this company has been a dream of mine for years and to see it in fruition has brought me so much joy.”

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In the past six months, Olive & Meadow has completed more than 500 orders. Having put zero dollars into advertising, the company relies on foot traffic at the Artisan Exchange as well as its strong Instagram presence. LeVasseur says most customers have found her through word of mouth and credits her work on Instagram as a key reason for such early success for her company.

“I created a couple of Instagram Reels when I first started and gained ten thousand followers in one week,” said LeVasseur. “My following has now grown to more than fifteen thousand, primarily from Reels. I don’t know how else I could have built this.”

Customers interested in purchasing a board can visit https://www.oliveandmeadow.com. Customers are also encouraged to follow the company on Instagram (@oliveandmeadow) for product updates and availability.

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